Link Natural, a subsidiary of CIC Holdings, is set to power Sri Lankan adventurer and mountaineer Johann Peries on his latest expedition where he will attempt to climb Mount Denali, the tallest mountain in North America. An event to announce the partnership was held recently at the company’s newly-launched experiential centre “Swastha by Link Natural” at No. 6 Maitland Crescent, Colombo 7.
Johann Peries became only the second Sri Lankan to successfully summit Mount Everest back in May 2018 having narrowly fallen short of achieving the feat two years earlier. He has also summited Mount Kilimanjaro, Mount Kalapattar in Nepal and Mont Blanc Switzerland and Mount Kosciuszko Australia. Mount Denali is the highest mountain peak in North America, with a summit elevation of 20,310 feet above sea level and is also known to be the tallest mountain in the world from base-to-peak on land, measuring 18,000 feet.
Sharing his thoughts, Johann Peries stated, “I am excited about this new expedition and thankful to Link Natural for their support in helping me achieve my goal. I have been using Link products for a very long time and I have complete faith in the power of each product to ease any discomforts during my journey. Samahan will be very helpful in maintaining my immunity at a high level in the challenging cold weather conditions. Meanwhile, Musclegard will combat muscular and join ailments and for muscle recovery while Crampgard Plus will help me prevent any muscle cramps that I may develop along the way due to extreme weather conditions.”
Link Natural Products Head of Marketing Romero Linden stated, “Johann Peries is a Sri Lankan icon – a mountaineer who has continued to put Sri Lanka on the world map by embarking on unparalleled adventures. He is once again helping all Sri Lankans dream big and showing us all that we too can achieve any feat if we set our minds to it and work hard. As a world-class Sri Lankan brand, Link Natural is proud to be a part of Johann’s latest journey as he attempts to climb the tallest peak in North America, Mount Denali.”
Link Natural is a leading manufacturer and marketer of herbal healthcare and herbal personal care products in addition to Ayurveda pharmaceuticals. The company is guided by the noble philosophy of combining the wisdom of Ayurveda with the latest scientific methods and today’s technology to provide consumers with safe, efficacious and high-quality herbal healthcare products that enable people to live healthier, longer and more active lives. Its flagship brand, Link Samahan, is a 100% natural authentic herbal drink formulated with 14 trusted Ayurvedic herbal ingredients that have been used traditionally over centuries to enhance health and well-being and boosts immunity when consumed regularly. Moreover, it can be conveniently consumed in hot water, tea or coffee depending on the consumer’s preference.
Link Natural is also home to trusted and time-tested products such as Sudantha, Swastha Amurtha, Swastha Triphala, Musclegard, SP Balm, Kesha and many others. These products have provided consumers with holistic wellness for generations. Earth Essence, a complete range of herbal personal care products, and is the company’s latest introduction to the retail market.